Social Media Earnings Calculator: Estimate Your Ad Revenue Across YouTube, TikTok & Facebook
Wondering how much you could be making from your content on YouTube, TikTok, or Facebook?
Whether you’re an influencer, digital marketer, or business investing in social media ads, understanding your potential earnings is crucial.
That’s why we’ve created an All-in-One Social Media Earnings Calculator — a simple tool designed to give creators and marketers a quick estimate of revenue from views or impressions on leading platforms like YouTube, TikTok, and Facebook.
Use the calculator below to find out how much you (or your clients) could be earning 👇
🎯 Calculate Your Social Media Revenue
Social Media Earnings Calculator
📊 Why Understanding Social Media Earnings Matters
As social media platforms evolve into serious revenue engines, knowing your estimated earnings can influence your:
- Content Strategy: Tailor content to platforms that offer higher CPMs (cost per thousand impressions).
- Ad Spend Decisions: Align ad investments with expected ROI from organic and paid reach.
- Brand Partnerships: Negotiate smarter with brands using estimated CPM benchmarks.
- Influencer Rates: Set fair pricing for sponsored posts based on reach and engagement metrics.
💡 How Does Social Media Revenue Work?
Most social platforms pay creators based on CPM (Cost Per Mille) — or the revenue earned per 1,000 views. Your total earnings depend on the number of monetized views and your CPM rate, which can vary widely:
- YouTube: CPMs can range from £1 to £20 depending on niche and audience location.
- Facebook: CPMs average between £3 and £8 for monetized videos.
- TikTok: Often lower, with CPMs around £0.50 to £3 — but depends on factors like region and campaign types.
Our calculator assumes basic CPM-based earnings, but the actual payout may also depend on engagement, niche, watch time, and eligibility.
🔧 How to Use the Calculator
- Select your platform from the dropdown (YouTube, TikTok, or Facebook).
- Enter your total video views or impressions.
- Input your average CPM rate (or use the default average).
- See your estimated revenue instantly!
Simple, fast, and perfect for influencers, content creators, and digital marketers.
📈 Boosting Your Earnings on Social Platforms
Here are some tips to improve your CPM and maximize revenue:
- Focus on high-value niches: Finance, tech, business, and marketing often yield higher CPMs.
- Grow engagement: The more your content is liked, shared, and watched fully, the better the monetization.
- Use longer-form content (on YouTube and Facebook): Longer videos increase watch time and ad opportunities.
- Optimize for search and hashtags: Get more organic reach to boost your views.
💼 For Marketers and Agencies
At Dabrando, we help brands, influencers, and creators optimize their digital monetization strategies. From YouTube channel growth to TikTok ad campaign management, we specialize in getting the most out of your online audience.
If you’re looking to grow your social media presence and monetize it effectively, get in touch with our team to learn how we can help.
🚀 Final Thoughts
Whether you’re creating short-form videos, running paid ads, or building a personal brand, understanding your potential earnings is essential. Use our free calculator above to plan smarter, scale faster, and turn your content into real revenue.
📧 Looking to improve your ROI with marketing professionals?
Contact us today at grow@dabrando.co.uk or explore our services to learn more, or Book A Free Discover Call to get started today!